SEO Fundamentals: Get Found on Google

The SEO Fundamentals: Get Found on Google course is your practical, step-by-step guide to mastering the foundations of search engine optimisation (SEO). Whether you’re a blogger, small business owner, or beginner marketer, this course will teach you exactly how to attract organic traffic and grow your online visibility using proven SEO strategies.

Over three weeks, you’ll explore how search engines like Google crawl, index, and rank websites, and learn how to optimise your content to appear in top results. You’ll gain hands-on experience with essential SEO tools like Google Keyword Planner, Google Search Console, and Ubersuggest, and apply your skills through real-world exercises designed to help you improve website performance and content ranking.

Each module combines video tutorials, interactive quizzes, worksheets, and assignments that make learning practical and engaging. You’ll learn how to identify the right keywords, structure content for readability, build backlinks ethically, and measure your SEO success with analytics tools.

By the end of this course, you’ll confidently apply SEO techniques to any website or blog, creating optimised pages that not only look good but also perform well on Google. You’ll finish the program ready for real-world implementation, and equipped with a certification that proves your understanding of modern SEO fundamentals.